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The Rise of the Prestige SUV

There’s not a road in Britain that isn’t dotted with premium SUVs (sports utility vehicles) from old favourites, like the Range Rover Sport, to the newly launched Bentley Bentayga.

In recent months, both Jaguar and Bentley have released their first ever SUV models, proving just how much demand there is for prestige SUV cars that are as functional as they are luxuriously stylish.

Earlier this year, automotive analysts JATO dynamics announced that registrations for SUVs rose by 24 percent to 3.2m throughout 2015, making them the bestselling style of car in Europe.

The Bentley Bentayga, released at the end of last year, is arguably one of the most prestigious SUVs on the market. Described by Bentley as “the fastest most luxurious and most exclusive SUV in the world” and going from 0-60mph in 4.0 seconds, it’s as quick as a Porsche Cayenne Turbo and at £160,000 it’s one of the most expensive SUVs on the market.

The Jaguar F-Pace, released at the end of 2015, is also the first SUV from the mid-priced luxury brand.  Reaction to the new model has been overwhelmingly positive with comparisons being made to the Porsche Macan. Retailing at around £40,000 and going from 0-60mph in 8.7seconds, the F-Type is predicted to outsell even the most popular Jag models.

There’s no doubt about it, whichever SUV model you choose, it’s important to protect and preserve your investment with the right aftercare.

For those leaving them outside, protect your SUV from rain, wind, sunshine, tree sap, and pollen with one of our StromShield+ covers. Or, if you’ve got a garage big enough to fit an SUV inside, keep it pristine by using one of our Prestige+ covers to protect and preserve it for years to come. 

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